Privacy Policy
Last updated: February 2026
1. Introduction
Retail Ctrl ("we", "our", "us") is committed to protecting the privacy of our website visitors and customers. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our website at retailctrl.com and related services.
Retail Ctrl is an Irish company and we comply with the General Data Protection Regulation (GDPR) (EU) 2016/679 and the Irish Data Protection Acts 1988–2018.
2. Data Controller
The data controller responsible for your personal data is:
Retail Ctrl
Ireland
Email: privacy@retailctrl.com
3. What Data We Collect
3.1 Information You Provide
When you use our contact form, book a consultation, or sign up for our services, we may collect:
- Full name
- Email address
- Company name
- Number of stores
- Product interest and message content
- Phone number (if provided)
3.2 Information Collected Automatically
When you visit our website, we may automatically collect:
- IP address (anonymised where possible)
- Browser type and version
- Operating system
- Pages visited and time spent
- Referring website
3.3 Cookies
We use cookies to improve your browsing experience and analyse site traffic. When you first visit our site, a cookie consent banner allows you to accept or decline non-essential cookies. Your preference is stored locally in your browser.
We use the following types of cookies:
- Essential cookies: Required for the website to function (e.g., cookie consent preference). These do not require consent.
- Analytics cookies: Help us understand how visitors use the site. Only set if you click "Accept" on the cookie banner.
4. How We Use Your Data
We use your personal data for the following purposes:
- To respond to your enquiries and contact form submissions
- To provide and manage our services
- To send you relevant information about our products (only with your consent)
- To improve our website and services
- To comply with legal obligations
5. Legal Basis for Processing
Under GDPR, we process your data on the following legal bases:
- Consent: When you submit our contact form or accept cookies.
- Legitimate interest: To improve our services and website experience, and to respond to business enquiries.
- Contractual necessity: To provide our consulting, implementation, and support services to customers.
- Legal obligation: To comply with applicable laws and regulations.
6. Data Sharing
We do not sell your personal data to third parties. We may share data with:
- Service providers: Hosting, email delivery, and analytics providers who process data on our behalf under appropriate data processing agreements.
- Legal requirements: If required by law, regulation, or legal process.
7. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes described in this policy, or as required by law. Contact form submissions are retained for up to 24 months. Customer account data is retained for the duration of the service agreement plus 6 years for legal compliance.
8. Your Rights Under GDPR
As a data subject, you have the following rights:
- Right of access: Request a copy of your personal data.
- Right to rectification: Request correction of inaccurate data.
- Right to erasure: Request deletion of your personal data.
- Right to restriction: Request that we limit processing of your data.
- Right to data portability: Request your data in a structured, machine-readable format.
- Right to object: Object to processing based on legitimate interests.
- Right to withdraw consent: Withdraw consent at any time without affecting prior processing.
To exercise any of these rights, contact us at privacy@retailctrl.com. We will respond within 30 days.
9. Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. This includes encryption in transit (TLS), access controls, and regular security reviews.
10. International Transfers
Your data may be processed by service providers located outside the European Economic Area (EEA). Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) or adequacy decisions by the European Commission.
11. Children's Privacy
Our services are not directed at children under 16. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us immediately.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.
13. Contact & Complaints
If you have any questions about this Privacy Policy or wish to make a complaint, contact us at:
Retail Ctrl
Email: privacy@retailctrl.com
You also have the right to lodge a complaint with the Irish Data Protection Commission (DPC):
Data Protection Commission
21 Fitzwilliam Square South, Dublin 2, D02 RD28, Ireland
Website: www.dataprotection.ie
Phone: +353 (0)1 765 0100